Opyrus Blog for Authors and Writers

Published On Nov 5, 2019

How to Increase Your Mailing List Size

One tool many Independent authors often ignore but shouldn't is their author mailing list. With the vagaries of promotion on social media, email is the one tool that still hits a home run for readers, even if they claim they never read or use their...

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Published On Jan 9, 2019

How to Market your Book Using a Personal Network

Ask any author about marketing their books, and you'll probably hear about newsletters, Facebook ads and reviewer sites. What many authors miss is the valuable promotional power that can come from a smartly-created personal network. It's far from...

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Published On Dec 14, 2018

How to Simply Make Amazon Market Your Book for Free

Whether you're independent or traditionally published, marketing your book is a job that's squarely on your shoulders. Facebook posts and newsletter ads can be effective for promotions, but the costs add up quickly. What if you could get Amazon to...

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Published On Nov 13, 2014

Tips For Introverted Self Published Authors To Make How-To Books Shine

For those who derive their living and/or passion from writing it is nothing new to have discovered that you or others are simply shy. Fortunately for the introverted and self published author, the same global internet that serves as a portal for...

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Published On May 26, 2017

5 Ways for Self Published Authors to Earn Multiple Streams of Income

In the business world it's known as double-dipping: getting two or more streams of income from one source of work. Authors, especially those who write  nonfiction books, have similar opportunities after their books have been published. Yes, the best...

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Published On Oct 30, 2014

3 Tips On Mobile Apps for Self-Published Authors

Whether you're traditionally published or an indie writer, you're going to have to do the bulk of the marketing to sell your book. Most writers do the majority of their marketing on social media sites, but the almost-universal popularity of smart...

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Published On Oct 30, 2014

How to Use Booktrack: A Unique Marketing Concept

It's said that the more senses we engage during an experience, the better hold it will have on our memory. Up until now, eBooks have only involved our sense of sight, but a new service called Booktrack has changed all that. 

Booktrack allows writers...

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Published On Sep 27, 2014

How to Throw a Book Launch Party for Sales Out of the Gate

Whether you're an independent self published author or you go the traditional route, a big part of your writing job is going to be marketing your book after it's published. Word of mouth is crucial for any book's success, and one of the best ways...

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Published On Sep 27, 2014

4 Ways to Ring in the Holiday Season with a Book Marketing Strategy

‘Tis the season ... That’s right, it might still be warm outside, but the holiday shopping season is approaching fast. Savvy self-published authors know this is the time to craft your strategy and begin to put your book in the spotlight. Retailers...

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